Mavis Amankwah – Business Owner
Mavis Amankwah is an award-winning entrepreneur, specialising in marketing, PR, diversity communications and business sustainability. Her vision began when she noticed that there was a major gap in the market in 2002 where corporate and commercial organisations needed to tap into diverse and hard-to-reach audiences but did not know how to engage with them.
Mavis has steered her company Rich Visions to become one of the leading communications agencies targeting niche communities and audiences.
Now in its tenth year with Mavis at the helm, Rich Visions has become a multi-million pound agency. Rich Visions have worked and created campaigns with over 50 established commercial and corporate organisations including ASDA, Comic Relief, HMRC, Metropolitan Police, HSBC, MoneyGram and won the contract to deliver a communications campaign aimed at ethnic audiences for the Digital UK TV switchover.
After realising that small businesses were not consistently promoting their businesses/brands, in 2009, Mavis launched another arm of the agency; Rich Visions Small Business which has helped over 300 enterprises expand via business development, marketing and PR. In January 2012, a digital arm of the company was also formed; Rich Visions Digital was set up to serve millions of ad impressions to over 10 million unique users online.